A marketing CRM for small businesses

• One contact record with lifecycle stage, Groups, tags and an activity timeline
• Static and rule-based Groups for targeting
• CSV import with automatic column mapping
• Automated journeys started by an event or by joining a Group
• Ingest API to send product events that trigger messages
• One-click unsubscribe and automatic bounce and complaint suppression
• 14-day free trial, no card required

Each contact has one record. It holds the details you need to reach them and the history you need to understand them. This is the customer database your campaigns read from.

• Email address and phone number
• First name, last name and company
• Subscription status: subscribed, unsubscribed, bounced or complained
• Lifecycle stage: lead, prospect, customer or churned
• Tags, and custom attributes for anything else you track
• An activity timeline of what the contact did and what you sent them

Bring your contacts in with a CSV import. EngageIQ maps the columns for you, so contact management starts with the list you already have.

Groups are how you choose who gets a message. This is customer segmentation without a spreadsheet.

• Static Groups hold the people you add, by hand or from an import.
• Rule-based Groups update themselves. A contact joins when they match the rules, for example a lifecycle stage, a tag or a custom attribute.
• Rules use operators such as equals, contains, is set, and greater than or less than for numbers and dates.
• A live preview shows how many contacts match before you save the Group.

Campaigns and journeys read the same record, so the message always matches what you know about the customer. This is what makes it an email marketing CRM, not only a contact list.

• Send an email campaign to a Group now, or schedule it for later.
• Start an automated journey when a contact does something, or when they join a Group.
• Send product events from your app through the ingest API, and let those events start messages.
• Unsubscribes, bounces and complaints update the record, so those contacts are not emailed again.

EngageIQ is not a sales CRM. It does not track deals, quotes or a sales pipeline. If your team needs those, use a sales CRM alongside EngageIQ, and use EngageIQ for the contact records and the email.